Behind the Scenes

PicMonkey Collage Photoshoot 1 for Book 2 is in the bag. Each time I am in the middle of the complete insanity that is shooting one's own book, I think, "Never again!"

The weight of responsiblity is heavy - the buck totally stops with me when something really isn't working and it is a lot of pressure.  I work with completely the loveliest team though - my stylist is phenominal and my editor is the perfect blend of supportive and directive.  In the end, the design-it-write-it-crochet-it-shoot-it-edit-it madness ends up being totally worth it (but there is a lot of swearing).

kits-416

Also occupying much of my time is the kit side of the business.  We are making up hundreds of kits for Christmas in the new packaging. By "we" I mean my PA/best friend/godmother to my children/crochet model Kerstin.  She has wound hundreds (if not close to 1000) balls of yarn over the past 2 months. Packed kits, ordered supplies. I actually don't know what I would do without her.

My job in this is to photograph the new packaging. Which is today's task, along with working on Issue 2 of The Crochet Project (out this month) and has involved a lot of dawn photoshoots.  Kinds been worth it though...

20130927-IMG_4384Final shoot is Sunday, then begins the mad dash to put it all together!

 

Who needs sleep?

 

 

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Inside Crochet: Pleated Cardigan